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Talking Shop, the Replay: Mastering Retail Media Fundamentals with Boots Media Group

Last week marked our first webinar in the quarterly series “Talking Shop” - a free, easy-to-digest webinar series highlighting industry leaders and their inspiring stories.


Our CEO, Sam Knights, shared insights on the growth of retail media and the factors driving this evolution. From the changing advertising landscape to the renewed emphasis on creativity, it’s no surprise that retail media is being hailed as the third wave of advertising.


Sam was joined by a panel of esteemed guests who discussed various perspectives on the fundamental aspects of retail media for success:


  • Ollie Shayer, Omni-Media Director at Boots

  • Matt Atlay, Retail Media Director at L’Oréal

  • Victoria Keenan, Marketing Director UKI at Bayer

  • Rosie Houston, Managing Director at Boots Media Group


Watch the full replay below.






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